We are raising 100 million smart investors.

Will you be one of them?

Join the movement and build wealth the safe way with First Asset Management’s trusted investment products.

About
The Campaign

About the Campaign

#100MillionSmart is a nationwide movement by First Asset Management to help Nigerians like you take control of their financial future through education, access, and trusted investment options.

Whether you are starting from ₦5,000 or $100,  you are in the right place.

Why Join Now?

Featured Products

01
Follow @firstassetmgt
on Instagram, Twitter & LinkedIn
02
Sign Up
via the form below to start investing.
03
Choose Your Fund
and begin with your budget.
03
Track Your Journey & Invite Others
We grow better together.

Take Action Now

What Others Are Saying About the Movement

Felix Igbokwe
Felix Igbokwe @EntrepriseNig
Growing up as a child, Nigerian education system never taught us to invest rather we were taught to save. It's time we change this orientation. Start investing now, investment is better to savings because you can never save enough. #100MillionSmart
NakeL
NakeL@L_Emiola
Six months can transform your life.Three years can significantly impact your net worth.But if you keep waiting, nothing will shift. In a decade, the contrast will be evident: Those who invested in assets & those who didn't. Make your choice today. #100millionsmart
POOJA!!! ✅
POOJA!!! ✅ @PoojaMedia
It's good to cruise & banter but in the end, we all need to plan. Plan about our future & our future is investing. Even if it's small, JUST START!!! #100MillionSmart
Oyindamola ® ✅
Oyindamola ® ✅ @dammiedammie35
Omoh, the rate wey people just Dey buy 2025 cars ehen, you go think say na phone 😩!! You too can get there . Start investing now, don't sleep on it. Na me talk am #100MillionSmart
Ella😍 ✅
Ella😍 ✅ @Elladeyforyou
Few years back, I was balling, living the soft life steady. My bestie was quietly investing and growing it consistently and now she just got a land in Lagos. I'm tempted to hate, but no shame in learning late. I don wise now. #100MillionSmart
Adebola
Adebola @marvs_tweet
l used to think investing was for men who wear suits, drink black coffee, and say things like "let's diversify your portfolio" Apparently, it's also for babes that just want soft life and steady alert #100MillionSmart
@onejoblessboy  ✅
@onejoblessboy ✅ @OneJoblessBoy
Problem no dey finish but life can be easier with a plan. You can never save enough. Start investing today and your future self will be proud. #100MillionSmart
Akan Imoh
Akan Imoh@Akan Imoh
I really began to take investing seriously some years back, after I realized that we were growing old, and needed to start doing things like that. But that's really a bad strategy. Investment really has no bearing whatsoever on how old you are. It's just about knowledge, research and most importantly, the ability to not fall for any new get-rich-quick schemes that pop up. This new half of the year, I'm pledging to be more intentional, and I hope you do too. Don't forget to do your research, ask questions and keep your eyes wide open. #100MillionSmart
marvs.gram
marvs.gram@marvs.gram
How far with those 'new year, new me' goals? What happened to all the things you said you'd do differently this year? The "I must get my money right" energy? We're already halfway in and don't worry, l'm dragging myself too 60 put recently something This is just me being real with myself.. and I why I said yes to #100MillionSmart
James Ogunjimi
James Ogunjimi@James Ogunjimi
I recently made a post about investment opportunities like treasury bills, mutual funds, etc. The responses I got afterwards show that most young Nigerians are interested in their future. I'm not an expert on investing, but my advise will always be to do your research. Opportunities are everywhere if you keep your eyes open. But always do your research and invest smartly. Ndiyo! #100MillionSmart See less

Frequently Asked Questions

Can I invest as a beginner?

Absolutely. Whether you are new or experienced, our products are beginner-friendly.

What happens after I sign up?

You’ll receive a confirmation email with your steps to fund your account and ongoing support.

Are my investments safe?

Yes. All funds are managed by licensed professionals under First Asset Management, backed by over 100 years of legacy.